This entry is part 31 of 37 in the series Generally Speaking

By Imshan AKA Sinis

Hello readers.  Normally I deliver content along the lines of community, strategy, and technology, like our podcast does.  I like to talk about cards and social interactions.  But, as you might imagine, I have other hobbies and interests.  This week, I’m going to shift gears a bit and talk about marketing, economics and Commander’s Arsenal.  I’m going to hash out how a $75 price tag, and the nature of the product itself, is damaging to Wizard’s bottom line and handling of Commander in general.

More than anything, I want to talk about how this release is one of the perfect examples of what a company should not do, not because it has an MSRP that I don’t like, or because I think it will have cards I don’t want in it, or because I don’t think there is enough value in the box without actually knowing what’s inside.  Rather, I want to show how this release does nothing to advance the popularity of Commander outside a small subset of players, and may actively detract from its popularity in a large number of players. Read the rest of this entry »